Groupe Chevalier Séguin: At the forefront of real estate video with FPV drone

Background

Groupe Chevalier Séguin, headed by Alexandre Cayer-Desforges, has experienced impressive growth in recent years. However, this expansion has revealed a pressing need: a real estate video marketing strategy.

With no in-house video team, Alexandre found himself looking for a reliable, professional video production partner for several of his real estate projects.

"Initially, I was looking for quality rather than quantity. I wanted the best in images, and our standards are pretty high. With 10 years' experience in marketing, I was looking for someone who knew our niche well and could enhance our real estate listings."

- Alexandre Cayer-Desforges
Director, Communications and Development

Alexandre met Louis, producer at Machiavel Studios, at a networking event organized by the South Shore Chamber of Commerce. Their conversation revealed shared ambitions for the use of innovative technologies in real estate video marketing.

A few months later, an exploratory call marked the beginning of their collaboration, with the aim of creating an impressive portfolio for real estate projects such as the Kolme townhouses.

Solutions from Machiavel Studios

To meet the needs of Groupe Chevalier Séguin, our production team proposed a three-part solution:

Section 1: Video production with Drone FPV

Immersive aerial views: Use of FPV drones to capture breathtaking videos offering a unique perspective on the new townhouses of the Kolme project.

Visual impact: These videos provide viewers with an immersive experience, immersing them in the heart of the property.

Part 2. Real estate photography and Matterport

Professional photos: Expansion of Alexandre's portfolio with high-quality photos for new real estate ads.

360° virtual tours: Using 360-degree cameras for Matterport photos, visitors can discover properties in detail without moving. An innovation that creates an instant connection with prospects through Matterport virtual tours.

Section 3. Proposal for long-term collaboration

An agreement for continuous video production, guaranteeing flexibility and responsiveness.

Fast turnaround times and immersive services including real estate video shooting and video editing, with the possibility of adding services such as motion design (graphic animations).

"What I found most impressive about Machiavel Studios was their innovative creativity and versatility. The use of FPV drones and Matterport to create videos and virtual tours of a quality above our industry standards. In the end, it was even better than I expected! The team was approachable, available and delivered superior quality project after project. When it came to pricing, they were always super honest about the quality and price of the project."

- Alexandre Cayer-Desforges
Director, Communications and Development

Results: An immersive shopping experience

The collaboration between Groupe Chevalier Séguin and Machiavel Studios has borne fruit, and this can be seen in :

Enhanced customer experience: Prospects can now visit properties virtually, offering an immersive and innovative experience that stands out in the market, keeping Chevalier Séguin at the forefront of real estate video marketing technology.

Increased engagement: FPV drone video and Matterport virtual tours allowed the audience to interact with the brand in a unique way, increasing engagement and interest from potential buyers.

Ready to take your marketing to the next level?

This case study shows how Machiavel Studios was able to use its innovative solutions and advanced technology expertise to revolutionize Groupe Chevalier Séguin's real estate video marketing strategy.

By offering comprehensive, tailor-made services, we have met immediate needs and established a solid, long-term partnership.

If you're looking for a production team, we invite you to visit our page dedicated to the real estate industry to find out how we can transform your projects.

Book your brainstorming session today with a member of our team and let's discuss how we can bring your creative dreams to life.

Experience the immersion. Feel the emotion.

At Machiavel Studios, Immersive Video Production Agency, we amplify the emotion of the audience most passionate about your brand. We combine our experience in storytelling with our expertise in the most advanced video technologies, such as indoor drone, 2D/3D animation and virtual reality.

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