For this tenth episode, we welcome Awa Diarra and Chi Hung Ly from Snack Simple, simple and delicious snacks like their flagship product, Minute Muffin, which gives you a fresh muffin in 1 minute in the microwave, to talk about their success with dragon beef, their breakthrough in local and international grocery stores and the importance of authenticity in Quebec.
Find Snack Simple here:
WEBSITE : https://snacksimple.ca/
FACEBOOK: https: //www.instagram.com/eatsnacksimple
INSTAGRAM: https: //www.facebook.com/eatsnacksimple
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Timeline - A creu for expansion!
0:00 - Introduction
1:00 - Presentation of Snack Simple
1:30 - What kind of bread are you, Awa and Chi Hung?
1st section - Earning your bread - 3:00
4:00 - The origins of Snack Simple
6:00 AM - Chi Hung's arrival
7:50 - Separation of duties
9:00 - The prodigies of Lasalle College!
10:00 - Lifestyle focus
11:00 - The challenges of entering the grocery store
2nd section - Butter money - 19:00
1:00 PM - Authenticity in Product Marketing
16:00 - Quebec value of authenticity
16:50 - Berthierville Factory, from the Startup Box
18:00 - Not 1,2,3... but 5 dragons!
6:26 PM - Awa Diarra is single!
21:30 - The agreement with the dragons
11:00 PM - Bec Cola, Awa's first business venture, begins
25:00 - The shift to ecommerce
11:30 AM - Expansion in Asia, cultural differences with QC
4:00 PM - "The popularity of the products of Quebec/Canada in China
4:30 PM - MAPAQ to promote international trade
4:00 PM - The competition of Bec Cola (1642 Cola)
33:00 - Collaboration and mentors
4:50 PM - Women entrepreneurs have more doubts
35:00 - Andrea Courey of Grandma Emily's Granola
36:00 - Tip - Try it on for size!
4:00 PM - Competition vs. education in Snack Simple
4:00 PM - Coke's tactics to improve health care
3rd section - A lot of work to do - 44:45
45:20 - The future of Snack Simple
4:00 PM - "The importance of production independence
48:00 - $40,000 one place in grocery store fridge!
50:00 - "Buy local" movement to be launched
10:00 AM - A new project for the construction of a new building in the city of Bamako Machiavel Studios