Video production for the real estate sector

---

Immersive video production is changing the real estate industry by transforming every presentation into a captivating buying experience.

Your potential customers can explore your properties from the comfort of their own homes, thanks to dynamic virtual tours and spectacular aerial views captured by drones.

This guide explores how these innovative technologies can help you increase sales, build customer loyalty and optimize your visibility on the web. Discover the latest technologies your competitors are using to stay ahead of the market.

Transform your presentations and maximize your impact

Stand out from the crowd with virtual real estate tours

Virtual tours are essential in the real estate business. They allow buyers to discover a property in detail without leaving their home.

A quality visit highlights a property's unique features, offering views that conventional photos can't capture. As a result, your listings receive more inquiries and sell faster.

Inspire your customers to action!

Immersive videos attract the attention of the buyers most interested in your offer. This high-quality content allows customers to easily project themselves into their future home, creating an immediate emotional connection.

This instant connection gives your future buyers confidence and encourages them to make a purchasing decision more quickly. This in turn facilitates sales and increases customer satisfaction.

A satisfied customer will increase your promotions by word-of-mouth, attracting other qualified prospects. Thanks to technologies such as drones, virtual reality and Matterport, you can offer unique and memorable visits that are worth sharing with friends and family!

Technologies that will help you push the limits of real estate video

The FPV drone

The use of drones offers a first-person viewpoint that immediately captures buyers' attention and places them at the heart of the property.

Drones can capture spectacular aerial views, highlighting the location and environment of properties from angles inaccessible to a smartphone or even a fixed camera.

By integrating this cutting-edge technology, you can create interactive and engaging guided tours.

Virtual tour with Matterport

With Matterport, your guests can explore every nook and cranny of the property anytime, from anywhere.

A 360° camera captures high-definition images to create a realistic 3D model of the space, allowing users to navigate freely as if they were there in person.

This interactivity helps buyers better understand the layout and potential of each room.

3D modeling

3D modeling allows buyers to visualize projects still under construction with impressive realism.

This tool will demonstrate every aspect of the future real estate project, from interior to exterior layouts, helping customers to understand the space's potential and project themselves into the future.

It improves communication between developers, real estate agents and buyers by providing a clear vision of the final project. This transparency reduces misunderstandings and costly modifications during construction.

The benefits of video for real estate agents and developers

Increased sales

One of the most significant benefits of using immersive video production in real estate is increased sales.

Potential buyers are 73% more likely to conclude a purchase after viewing a video of the property.

Immersive videos offer a more powerful visual and emotional experience than conventional photos, projecting buyers into their future home and boosting their confidence by speeding up decision-making.

Visibility on Google

Real estate ads with videos are 53 times more likely to appear on the first pageof Google, thanks to factors such as time spent on the site and increased interaction.

By optimizing your videos with relevant keywords, detailed descriptions and catchy titles, you'll boost their natural SEO.