5 types of video for construction

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In this article, we'll explore five types of "out of the box" videos for construction companies.

You'll discover how FPV drones, site tours, construction launch videos, progress updates and presentation videos can transform your communications and strengthen your relationship with your customers.

Explore a whole new angle of video production to amplify the impact of your construction projects.

Breathtaking views with FPV Drones

An incomparable overview of your site

FPV drones(learn more about drones here) are revolutionary for capturing the motion and excitement of your construction sites. With their ability to hover and navigate in tight spaces, these drones offer a unique immersive perspective. They enable you to :

• Document every stage of your project with aerial and interior views.
• Highlight your site's strengths and construction phases.
• Offer your customers and investors a detailed and engaging view of your progress.

Thanks to FPV drones, your worksite videos become effective visual communication tools, reinforcing the transparency and credibility of your projects.

The advantages of aerial views

The aerial views offered by FPV drones bring many advantages to construction companies. They enable :

• Provide a global overview of the entire site, facilitating project planning and management.
• Quickly identify problem areas and improvement needs, optimizing construction processes.
• Create impressive visual presentations to attract new customers and investors.

By capturing spectacular images from otherwise inaccessible heights, FPV drones highlight the scale and complexity of your projects. These aerial views also contribute to transparency and communication by providing regular, visually engaging updates.

Immersive Construction Towers

Present each stage of the project

Keep your audience up to date with developments to keep your customers engaged and build trust. Immersive site tours allow you to :

• Document progress: By providing regular, visually rich updates, you keep your customers informed of progress and milestones achieved.
• Demonstrate your expertise: By offering a detailed view of work in progress, you demonstrate your competence and mastery of complex projects.
• Highlighting quality: High-quality immersive videos show the effort and care put into every detail of the job, reassuring your customers of the seriousness of your company.

These site tours showcase each phase of your construction in a captivating and professional way, while keeping track of your project's progress.

Keep your stakeholders informed

To keep your construction project running smoothly, consider using dynamic visuals to keep your stakeholders informed. Here are a few ways to do this effectively:

• Transparency: Share regular, detailed updates. Transparent communication helps build trust and prevent misunderstandings.
• Visual reporting: Use videos and images to illustrate progress on site. This makes the information more accessible and understandable for everyone.
• Feedback: Solicit feedback from your stakeholders on a regular basis. Their comments can provide valuable information and help adjust strategies along the way.

Maintaining clear and constant communication with your stakeholders is crucial. Our video updates are designed to provide accurate information, ensuring that everyone involved remains well-informed and aligned with project objectives.

Construction launch video

Creating Initial Buzz

Create promotional content around your construction projects to attract attention and generate interest right from the start. Here's how to do it:

• Visual teasers: Use short, punchy videos to announce the launch of your project. Highlight the most innovative and promising aspects of the upcoming construction.
• Launch events: Organize launch events to present your project. Invite potential customers, investors and the media to maximize coverage and engagement.
• Use social networks: Share excerpts from your launch videos on social networking platforms to reach a wider audience and generate interaction.

Don't have an in-house team to help you create a launch video? No problem! At Machiavel Studios, we have a team dedicated to creating videos for the construction industry. Find out more about our services for your industry here!

Company presentation video

Connect with your audience on an emotional and intellectual level through a video presentation. Here's how to do it:

• Clarify your values: Be clear about the values and principles that guide your business. This helps establish an authentic connection with your audience.
• Tell the beginning of your story: Use storytelling to explain why your company exists and what motivates it. Personal stories and deep motivations captivate and engage.
• Show the impact of your initiatives: Illustrate how your mission translates into concrete actions and tangible results. Include testimonials from customers or partners to reinforce the credibility of your message.

At Machiavel Studios, we excel at creating presentation videos that not only inform, but inspire more people to follow your mission. Our productions help you reinforce your brand image and create lasting links with your audience.

Need more examples? Explore our extensive portfolio here!

Highlight your processes

Showcasing your processes in a video presentation demonstrates your expertise and professionalism. Here are a few key elements:

• Transparency: Show every step of your process, from planning to execution. This reassures your customers of the rigor and quality of your work.
• Innovation: Highlight the innovative technologies and methods you use. This positions your company as an industry leader.
• Commitment: Introduce your team and their specific roles. This humanizes your company and shows everyone's commitment to delivering quality work.

By revealing your processes, you offer an overview of your expertise and the quality of your activities.

Site status update

Document progress

Including your audience in site status updates is an effective strategy for maintaining their engagement and trust. Here's how to do it:

• Regular communications: Share video updates at regular intervals. This allows your audience to follow the site's progress and feel involved.
• Interactivity: Encourage your audience to ask questions and give feedback. Answering their questions in subsequent videos shows that you value their input.
• Attractive visuals: Use high-quality shots and explanatory graphics to make updates more understandable and interesting.

At Machiavel Studios, our update videos are designed to inform and engage, ensuring that your audience stays connected and invested in the success of your worksites.

Show your milestones

Showing the milestones achieved in a status update is essential to enhancing the value of the work done and keeping stakeholders enthusiastic. Here's how to do it effectively:

• Visual documentation: Use videos and photos to capture key moments when important objectives have been achieved. This helps visualize progress and celebrate success.
• Structured narrative: Present milestones in a chronological and structured way, explaining the importance of each stage reached. This helps contextualize achievements.
• Team recognition: Highlight the contributions of individual teams and workers. This values collective effort and boosts motivation.

In conclusion, each type of video offers an opportunity to tell the project story, share clear information and build stakeholder confidence.

At Machiavel Studios we're proud to specialize in creating inspiring videos that help engage your customers and prospects, while reinforcing your leadership in the construction industry.

For more inspiration, visit our page dedicated to construction companies here!

Ready to take action? Schedule a brainstorming session with our team!