{"id":29651,"date":"2026-10-20T09:27:45","date_gmt":"2026-10-20T14:27:45","guid":{"rendered":"https:\/\/machiavel.com\/?page_id=29651"},"modified":"2026-10-20T09:28:14","modified_gmt":"2026-10-20T14:28:14","slug":"newsletter-signup","status":"publish","type":"page","link":"https:\/\/machiavel.com\/en\/newsletter-signup\/","title":{"rendered":"Newsletter \u2013 The Ad Break"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"29651\" class=\"elementor elementor-29651 elementor-29470\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"aux-parallax-section elementor-element elementor-element-cecb7a2 lpp-hero e-flex e-con-boxed e-con e-parent\" data-id=\"cecb7a2\" data-element_type=\"container\" data-e-type=\"container\" id=\"inscription\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-345c25a e-con-full e-flex e-con e-child\" data-id=\"345c25a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a65959 elementor-widget elementor-widget-text-editor\" data-id=\"8a65959\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"lpp-pill\"><span class=\"lpp-pill__new\">New<\/span>The Studios Machiavel newsletter<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fab9e11 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"fab9e11\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">The<br \/><span class=\"lpp-pub\">Ad<\/span> Break<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b97ae5 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"9b97ae5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Every other Thursday, Louis walks you through what\u2019s happening in advertising and video in Qu\u00e9bec: the campaigns that stand out, what AI is changing for small and mid-sized businesses, and what we\u2019re shooting at the studio. A five-minute read, no sponsored content.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56b6930 lpp-form elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-html\" data-id=\"56b6930\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span id=\"lpp-form-lbl-1\" class=\"lpp-sr\">The Ad Break - Newsletter signup<\/span><iframe class=\"lpp-zform\" scrolling=\"no\" allowtransparency=\"true\" aria-labelledby=\"lpp-form-lbl-1\" frameborder=\"0\" style=\"height:300px;width:100%;border:none;background:transparent;overflow:hidden;\" src=\"https:\/\/forms.zohopublic.com\/machiavelvidographie\/form\/LaPausePubInscriptioninfolettre\/formperma\/VqWeHT42QmRwFDIt7sg_lcpyg5t7kX0C_LQW8GoWs_U?zf_rszfm=1&zf_lang=en&lang=English\"><\/iframe>\n<script>(function(){function go(){var q=window.location.search.replace(\/^\\?\/,\"\");if(!q)return;document.querySelectorAll(\"iframe.lpp-zform:not([data-utm])\").forEach(function(f){f.setAttribute(\"data-utm\",\"1\");f.src=f.src+\"&\"+q;});}if(document.readyState!==\"loading\"){go();}else{document.addEventListener(\"DOMContentLoaded\",go);}})();<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e86be54 elementor-widget elementor-widget-text-editor\" data-id=\"e86be54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Free. Every other Thursday. Unsubscribe in one click.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-404f2ec elementor-widget elementor-widget-text-editor\" data-id=\"404f2ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a class=\"lpp-plus1\" href=\"#bonus\"><span class=\"lpp-plus1__dot\">+1<\/span>Welcome gift: our 2026 report on the state of AI in advertising<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0e21e67 e-con-full e-flex e-con e-child\" data-id=\"0e21e67\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-96ddb6d lpp-phone-html elementor-widget elementor-widget-html\" data-id=\"96ddb6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"lpp-ph\" role=\"img\" aria-labelledby=\"lpp-ph-lbl\"><span id=\"lpp-ph-lbl\" class=\"lpp-sr\">Preview of the first issue of The Ad Break on a phone<\/span>\n<div class=\"lpp-ph__shadow\"><\/div>\n<div class=\"lpp-ph__body\"><div class=\"lpp-ph__notch\"><\/div><div class=\"lpp-ph__screen\">\n<div class=\"lpp-ph__head\"><span class=\"lpp-ph__logo\">The <b>Ad<\/b> Break<\/span><span class=\"lpp-ph__meta\">ISSUE 01<\/span><\/div>\n<div class=\"lpp-ph__intro\"><div class=\"lpp-ph__hi\">Hi Sarah,<\/div>That\u2019s it, we\u2019re launching our newsletter. Every other Thursday, I\u2019ll tell you what\u2019s moving in advertising in Qu\u00e9bec, what AI is changing for you and what we\u2019re shooting at the studio.<\/div>\n<div class=\"lpp-ph__img\"><img decoding=\"async\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-bureau-sourire.webp\" alt=\"\" loading=\"lazy\"\/><\/div>\n<div class=\"lpp-ph__content\"><span class=\"lpp-ph__pill\">+ First issue<\/span><div class=\"lpp-ph__title\">Your ad break starts now.<\/div><div class=\"lpp-ph__text\">Ad ideas, local examples and what AI makes possible for your business.<\/div><span class=\"lpp-ph__btn\">Send me your questions \u2192<\/span><\/div>\n<\/div><\/div>\n<div class=\"lpp-ph__sticker\">5 min<br\/>every other<br\/>Thursday<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-e13fb42 lpp-pourtoi e-flex e-con-boxed e-con e-parent\" data-id=\"e13fb42\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-56c1386 e-con-full e-flex e-con e-child\" data-id=\"56c1386\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e0d7d4 elementor-widget elementor-widget-heading\" data-id=\"7e0d7d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">This is for you <span style=\"color:#FFD700\">if...<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98dbd5f lpp-check elementor-widget elementor-widget-text-editor\" data-id=\"98dbd5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You hear about AI everywhere and you finally want to know how your business can actually benefit from it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d580e1 lpp-check elementor-widget elementor-widget-text-editor\" data-id=\"3d580e1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You want your brand to look as strong as the big players in your industry, on a small business budget.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7231b5 lpp-check elementor-widget elementor-widget-text-editor\" data-id=\"a7231b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You have a video in mind, but you\u2019re not sure it\u2019s the right one for your goal and for this stage of your sales cycle.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e71dadc e-con-full lpp-photo-wrap e-flex e-con e-child\" data-id=\"e71dadc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d14a650 lpp-r34 elementor-widget elementor-widget-image\" data-id=\"d14a650\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"2560\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/marketer-en-train-de-faire-de-la-recherche.webp\" class=\"attachment-full size-full wp-image-29610\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/marketer-en-train-de-faire-de-la-recherche.webp 1920w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/marketer-en-train-de-faire-de-la-recherche-113x150.webp 113w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/marketer-en-train-de-faire-de-la-recherche-1152x1536.webp 1152w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/marketer-en-train-de-faire-de-la-recherche-1536x2048.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d632a lpp-sticker elementor-widget elementor-widget-heading\" data-id=\"30d632a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Made for Qu\u00e9bec MARKETERS<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-122c3f6 lpp-boite e-flex e-con-boxed e-con e-parent\" data-id=\"122c3f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1f820f2 e-con-full e-flex e-con e-child\" data-id=\"1f820f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d1d2501 elementor-widget__width-auto elementor-widget elementor-widget-heading\" data-id=\"d1d2501\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">In your <span style=\"color:#FFD700\">inbox<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff8bc32 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"ff8bc32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Every issue, Louis covers three things. If a question comes up while you read, just hit reply!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fb2dcdc e-con-full lpp-formats e-flex e-con e-child\" data-id=\"fb2dcdc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a5a8558 e-con-full lpp-card e-flex e-con e-child\" data-id=\"a5a8558\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb6eddd lpp-r43 elementor-widget elementor-widget-image\" data-id=\"cb6eddd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/BTS_machiavel_retouche_v2.webp\" class=\"attachment-full size-full wp-image-29673\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/BTS_machiavel_retouche_v2.webp 768w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/BTS_machiavel_retouche_v2-150x84.webp 150w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8957014 e-con-full e-flex e-con e-child\" data-id=\"8957014\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe5a63e elementor-widget elementor-widget-text-editor\" data-id=\"fe5a63e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"lpp-tagpill\">Behind the scenes at Machiavel<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-472c5ac elementor-widget elementor-widget-heading\" data-id=\"472c5ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">We take you on set<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5e3f42 elementor-widget elementor-widget-text-editor\" data-id=\"b5e3f42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>What really happens on our shoots: the ideas we keep, the ones we toss, and the on-set tricks that make a corporate video watch like an ad.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a626256 e-con-full lpp-card e-flex e-con e-child\" data-id=\"a626256\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e242c8d lpp-r43 elementor-widget elementor-widget-image\" data-id=\"e242c8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"906\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-quatre-portables.webp\" class=\"attachment-full size-full wp-image-29571\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-quatre-portables.webp 1600w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-quatre-portables-150x85.webp 150w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-quatre-portables-1536x870.webp 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c496c3d e-con-full e-flex e-con e-child\" data-id=\"c496c3d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3228f28 elementor-widget elementor-widget-text-editor\" data-id=\"3228f28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"lpp-tagpill\">Playing with the big leagues<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccdfcb6 elementor-widget elementor-widget-heading\" data-id=\"ccdfcb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What\u2019s moving in the industry<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d82dadb elementor-widget elementor-widget-text-editor\" data-id=\"d82dadb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The campaigns that stick in Qu\u00e9bec and what AI is changing in advertising, explained simply. Like the Ville de Laval ads about recycling bins and speeding: funny, memorable, effective. We show you what a small business can take away from them.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-445775a e-con-full lpp-card e-flex e-con e-child\" data-id=\"445775a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c250c68 lpp-r43 elementor-widget elementor-widget-image\" data-id=\"c250c68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1072\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/06\/WEBP_MAINPAGE_COVER_HERO_PRODUCTION-VIDEO-NOUVELLE-GENERATION-STUDIOS-MACHIAVEL.webp\" class=\"attachment-full size-full wp-image-27936\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/06\/WEBP_MAINPAGE_COVER_HERO_PRODUCTION-VIDEO-NOUVELLE-GENERATION-STUDIOS-MACHIAVEL.webp 1920w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/06\/WEBP_MAINPAGE_COVER_HERO_PRODUCTION-VIDEO-NOUVELLE-GENERATION-STUDIOS-MACHIAVEL-150x84.webp 150w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/06\/WEBP_MAINPAGE_COVER_HERO_PRODUCTION-VIDEO-NOUVELLE-GENERATION-STUDIOS-MACHIAVEL-1536x858.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1302f57 e-con-full e-flex e-con e-child\" data-id=\"1302f57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eaa7ecc elementor-widget elementor-widget-text-editor\" data-id=\"eaa7ecc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"lpp-tagpill\">Fresh out of the edit<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-672ec74 elementor-widget elementor-widget-heading\" data-id=\"672ec74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Our projects, first look<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d971003 elementor-widget elementor-widget-text-editor\" data-id=\"d971003\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our latest videos, before anyone else. Right now, that means a workplace safety training shot Indiana Jones style and an Apple-style ad for a healthcare company. B2B that watches like B2C.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb422aa elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-html\" data-id=\"eb422aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"lpp-dots\" aria-hidden=\"true\"><i class=\"is-on\"><\/i><i><\/i><i><\/i><\/div>\n<script>(function(){var s=document.querySelector(\".lpp-formats\"),d=document.querySelectorAll(\".lpp-dots i\");if(!s||!d.length)return;s.addEventListener(\"scroll\",function(){var c=s.querySelectorAll(\":scope > .e-con\"),x=s.scrollLeft,best=0,bd=1e9;c.forEach(function(el,i){var dd=Math.abs(el.offsetLeft-s.offsetLeft-x);if(dd<bd){bd=dd;best=i}});d.forEach(function(el,i){el.classList.toggle(\"is-on\",i===best)})},{passive:true});})();<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-0a90145 lpp-bonus-sec e-flex e-con-boxed e-con e-parent\" data-id=\"0a90145\" data-element_type=\"container\" data-e-type=\"container\" id=\"bonus\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cd7a663 e-con-full lpp-bonus e-flex e-con e-child\" data-id=\"cd7a663\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a29f9ec e-con-full lpp-bonus-row1 e-flex e-con e-child\" data-id=\"a29f9ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-54bb9ee e-con-full e-flex e-con e-child\" data-id=\"54bb9ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6cd6875 lpp-o1 elementor-widget elementor-widget-text-editor\" data-id=\"6cd6875\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span class=\"lpp-tagpill lpp-tagpill--dark\">+ Welcome gift \u00b7 15 pages<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c7002b lpp-o2 elementor-widget elementor-widget-heading\" data-id=\"8c7002b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2026 Report: The State of AI in Advertising<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fd9c316 e-con-full e-flex e-con e-child\" data-id=\"fd9c316\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d1b210 lpp-o4 elementor-widget elementor-widget-text-editor\" data-id=\"1d1b210\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With AI, a small business can now make videos that used to cost $100,000 or take a year of work. You still need to know how to use it. We took a close look at what IGA, Ricardo and other Qu\u00e9bec brands have done with AI, to understand why some ads stick and others get torn apart online.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94b1638 lpp-o6 lpp-btn-dark elementor-mobile-align-justify elementor-widget elementor-widget-button\" data-id=\"94b1638\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#inscription\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">I'll sign up and receive the report \u2191<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee8fe07 e-con-full lpp-gallery lpp-o3 e-flex e-con e-child\" data-id=\"ee8fe07\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d5d1bd lpp-cover elementor-widget elementor-widget-image\" data-id=\"2d5d1bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p01-cover.webp\" class=\"attachment-full size-full wp-image-29561\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p01-cover.webp 1280w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p01-cover-150x84.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8c6211 lpp-thumb elementor-widget elementor-widget-image\" data-id=\"a8c6211\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p02.webp\" class=\"attachment-full size-full wp-image-29563\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p02.webp 1280w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p02-150x84.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fe8bdf lpp-thumb elementor-widget elementor-widget-image\" data-id=\"6fe8bdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p04.webp\" class=\"attachment-full size-full wp-image-29565\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p04.webp 1280w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p04-150x84.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-189adbb lpp-thumb elementor-widget elementor-widget-image\" data-id=\"189adbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p06.webp\" class=\"attachment-full size-full wp-image-29569\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p06.webp 1280w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p06-150x84.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bf2c08 lpp-thumb elementor-widget elementor-widget-image\" data-id=\"9bf2c08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p05.webp\" class=\"attachment-full size-full wp-image-29567\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p05.webp 1280w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/lpp-p05-150x84.webp 150w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e46403c e-con-full lpp-points lpp-o5 e-flex e-con e-child\" data-id=\"e46403c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-17dfdec e-con-full e-flex e-con e-child\" data-id=\"17dfdec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8f0a1dc elementor-widget elementor-widget-heading\" data-id=\"8f0a1dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">01<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86388c0 elementor-widget elementor-widget-text-editor\" data-id=\"86388c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>What Gen Z and millennials really think of AI ads<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6c0d6c0 e-con-full e-flex e-con e-child\" data-id=\"6c0d6c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e8e6b5 elementor-widget elementor-widget-heading\" data-id=\"8e8e6b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">02<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5222c04 elementor-widget elementor-widget-text-editor\" data-id=\"5222c04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>How IGA, Ricardo and Sid Lee used AI without losing their identity<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a09d3f3 e-con-full e-flex e-con e-child\" data-id=\"a09d3f3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9b85fa elementor-widget elementor-widget-heading\" data-id=\"f9b85fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">03<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8909273 elementor-widget elementor-widget-text-editor\" data-id=\"8909273\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The 4 questions to ask before launching your AI ad<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c4bc3d3 e-con-full e-flex e-con e-child\" data-id=\"c4bc3d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bd0f480 elementor-widget elementor-widget-heading\" data-id=\"bd0f480\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">04<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e4406d elementor-widget elementor-widget-text-editor\" data-id=\"7e4406d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>6 ways to use AI in your ads, even on a small business budget<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-0c74f55 lpp-louis-sec e-flex e-con-boxed e-con e-parent\" data-id=\"0c74f55\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-219f3b9 lpp-louis elementor-widget elementor-widget-image\" data-id=\"219f3b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-300x300.jpg\" class=\"attachment-medium size-medium wp-image-29605\" alt=\"\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-300x300.jpg 300w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-1024x1024.jpg 1024w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-150x150.jpg 150w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-768x768.jpg 768w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-1536x1536.jpg 1536w, https:\/\/machiavel.com\/wp-content\/uploads\/2026\/10\/image-2048x2048.jpg 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f23e3ba elementor-widget elementor-widget-heading\" data-id=\"f23e3ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">\u201cFor a long time, great ads were reserved for big agencies and big budgets. <span style=\"color:#FFD700\">I want every business to know they can create incredible ads.<\/span>\u201d<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4ef329 elementor-widget elementor-widget-text-editor\" data-id=\"a4ef329\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong style=\"color: #fff;\">Louis Pallascio<\/strong> \u00b7 Founder, Studios Machiavel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"aux-parallax-section elementor-element elementor-element-a7e3eba lpp-final-sec e-flex e-con-boxed e-con e-parent\" data-id=\"a7e3eba\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-45f0ffd e-con-full lpp-final e-flex e-con e-child\" data-id=\"45f0ffd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3689626 elementor-widget elementor-widget-heading\" data-id=\"3689626\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Take a break.<br \/> <span style=\"color:#FFD700\">We'll bring you the ideas.<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6176a4 lpp-form elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-html\" data-id=\"f6176a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span id=\"lpp-form-lbl-2\" class=\"lpp-sr\">The Ad Break - Newsletter Signup<\/span><iframe class=\"lpp-zform\" scrolling=\"no\" allowtransparency=\"true\" aria-labelledby=\"lpp-form-lbl-2\" frameborder=\"0\" style=\"height:300px;width:100%;border:none;background:transparent;overflow:hidden;\" src=\"https:\/\/forms.zohopublic.com\/machiavelvidographie\/form\/LaPausePubInscriptioninfolettre\/formperma\/VqWeHT42QmRwFDIt7sg_lcpyg5t7kX0C_LQW8GoWs_U?zf_rszfm=1&zf_lang=en&lang=English\"><\/iframe>\n<script>(function(){function go(){var q=window.location.search.replace(\/^\\?\/,\"\");if(!q)return;document.querySelectorAll(\"iframe.lpp-zform:not([data-utm])\").forEach(function(f){f.setAttribute(\"data-utm\",\"1\");f.src=f.src+\"&\"+q;});}if(document.readyState!==\"loading\"){go();}else{document.addEventListener(\"DOMContentLoaded\",go);}})();<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-763c432 elementor-widget elementor-widget-text-editor\" data-id=\"763c432\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Every other Thursday, in your inbox. Your 2026 report on AI in advertising is waiting for you the moment you sign up.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>NewThe Studios Machiavel newsletter TheAd Break Every other Thursday, Louis walks you through what\u2019s happening in advertising and video in Qu\u00e9bec: the campaigns that stand out, what AI is changing for small and mid-sized businesses, and what we\u2019re shooting at the studio. A five-minute read, no sponsored content. The Ad Break &#8211; Newsletter signup Free. [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_eb_attr":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-29651","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/pages\/29651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/comments?post=29651"}],"version-history":[{"count":17,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/pages\/29651\/revisions"}],"predecessor-version":[{"id":29701,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/pages\/29651\/revisions\/29701"}],"wp:attachment":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/media?parent=29651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/categories?post=29651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/tags?post=29651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}