{"id":22100,"date":"2024-07-23T14:13:47","date_gmt":"2024-07-23T19:13:47","guid":{"rendered":"https:\/\/machiavel.com\/video-production-for-the-real-estate-sector\/"},"modified":"2025-01-11T17:16:49","modified_gmt":"2025-01-11T22:16:49","slug":"video-production-for-the-real-estate-sector","status":"publish","type":"post","link":"https:\/\/machiavel.com\/en\/video-production-for-the-real-estate-sector\/","title":{"rendered":"Video production for the real estate sector"},"content":{"rendered":"\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p><a href=\"https:\/\/machiavel.com\/en\/origins\/#videoimmersive\" target=\"_blank\" rel=\"noreferrer noopener\">Immersive video<\/a> production is changing the real estate industry by transforming every presentation into a captivating buying experience.<\/p>\n\n<p>Your potential customers can explore your properties from the comfort of their own homes, thanks to dynamic virtual tours and spectacular aerial views captured by drones.  <\/p>\n\n<p>This guide explores how these innovative technologies can help you increase sales, build customer loyalty and optimize your visibility on the web. <a href=\"https:\/\/machiavel.com\/en\/expertise\/#technologies\" target=\"_blank\" rel=\"noreferrer noopener\">Discover the latest technologies<\/a> your competitors are using to stay ahead of the market.<\/p>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\" style=\"font-size:35px\"><strong>Transform your presentations and maximize your impact<\/strong><\/h2>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>Stand out from the crowd with virtual real estate tours<\/strong><\/h3>\n\n<p>Virtual tours are essential in the real estate business. They allow buyers to discover a property in detail without leaving their home.   <\/p>\n\n<p>A quality visit highlights a property&#8217;s unique features, offering views that conventional photos can&#8217;t capture. As a result, your listings receive more inquiries and sell faster. <\/p>\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Maison Kolme - Visite Virtuelle\" src=\"https:\/\/player.vimeo.com\/video\/935892929?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Video example of a virtual tour with FPV drone, by Studios Machiavel.<\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>Inspire your customers to action!<\/strong><\/h3>\n\n<p>Immersive videos attract the attention of the buyers most interested in your offer. This high-quality content allows customers to easily project themselves into their future home, creating an immediate emotional connection.   <\/p>\n\n<p>This instant connection gives your future buyers confidence and encourages them to make a purchasing decision more quickly. This in turn facilitates sales and increases customer satisfaction. <\/p>\n\n<p>A satisfied customer will increase your promotions by word-of-mouth, attracting other qualified prospects. Thanks to technologies such as drones, virtual reality and Matterport, you can offer unique and memorable visits that are worth sharing with friends and family! <\/p>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\" style=\"font-size:35px\"><strong>Technologies that will help you push the limits of real estate video<\/strong><\/h2>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>The FPV drone<\/strong><\/h3>\n\n<p>The use of drones offers a first-person viewpoint that immediately captures buyers&#8217; attention and places them at the heart of the property.  <\/p>\n\n<p><a href=\"https:\/\/machiavel.com\/en\/expertise\/#droneimmersif\" target=\"_blank\" rel=\"noreferrer noopener\">Drones<\/a> can capture spectacular aerial views, highlighting the location and environment of properties from angles inaccessible to a smartphone or even a fixed camera.<\/p>\n\n<p>By integrating this cutting-edge technology, you can create interactive and engaging guided tours.<\/p>\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Visite des Bureaux - Le5600\" src=\"https:\/\/player.vimeo.com\/video\/948888010?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Office visit by FPV drone, <a href=\"https:\/\/machiavel.com\/en\/an-immersive-real-estate-tour-for-le5600-hochelaga-with-modelisation-3d\/\" target=\"_blank\" rel=\"noreferrer noopener\">carried out for the 5600 property management company<\/a>.  <\/figcaption><\/figure>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>Virtual tour with Matterport<\/strong><\/h3>\n\n<p>With Matterport, your guests can explore every corner of the property at any time and from anywhere.  <\/p>\n\n<p>A 360\u00b0 camera captures high-definition images to create a realistic 3D model of the space, allowing users to navigate freely as if they were there in person.  <\/p>\n\n<p>This interactivity helps buyers better understand the layout and potential of each room.<\/p>\n\n<iframe width=\"853\" height=\"480\" src=\"https:\/\/my.matterport.com\/show\/?m=eDEzKCi2SJZ\" frameborder=\"0\" allowfullscreen=\"\" allow=\"xr-spatial-tracking\"><\/iframe>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>3D modeling<\/strong><\/h3>\n\n<p><a href=\"http:\/\/machiavel.com\/expertises\/#animation2d3d\" target=\"_blank\" rel=\"noreferrer noopener\">3D modeling <\/a>allows buyers to visualize projects still under construction with impressive realism.<\/p>\n\n<p>This tool will demonstrate every aspect of the future real estate project, from interior to exterior layouts, helping customers to understand the potential of the space and project themselves into the future.  <\/p>\n\n<p>It improves communication between developers, real estate agents and buyers by providing a clear vision of the final project. This transparency reduces misunderstandings and costly modifications during construction. <\/p>\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Espace Ax-C - Trailer - FR\" src=\"https:\/\/player.vimeo.com\/video\/897043395?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">Example of 3D modeling for <a href=\"https:\/\/machiavel.com\/case-study-video-promotionnelle-startup-montreal\/\" target=\"_blank\" rel=\"noreferrer noopener\">an entrepreneurial hub under construction<\/a>. See modeling at 00:30. <\/figcaption><\/figure>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 class=\"wp-block-heading\" style=\"font-size:35px\"><strong>The benefits of video for real estate agents and developers<\/strong><\/h2>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>Increased sales<\/strong><\/h3>\n\n<p>One of the most significant benefits of using immersive video production in real estate is increased sales.  <\/p>\n\n<p>Potential buyers are <a href=\"http:\/\/chrome-extension:\/\/efaidnbmnnnibpcajpcglclefindmkaj\/https:\/\/propertiesonline.com\/Reports\/BrokerReport.pdf\">73% more likely to complete a purchase<\/a> after viewing a video of the property.<\/p>\n\n<p>Immersive videos offer a more powerful visual and emotional experience than conventional photos, projecting buyers into their future home and boosting their confidence by speeding up decision-making.<\/p>\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>Visibility on Google<\/strong><\/h3>\n\n<p>Real estate ads with videos are <a href=\"https:\/\/www.videotremplin.fr\/video-presse\/\" target=\"_blank\" rel=\"noreferrer noopener\">53 times more likely to appear on the first page<\/a>of Google, thanks to factors such as time spent on the site and increased interaction.<\/p>\n\n<p>By optimizing your videos with relevant keywords, detailed descriptions and catchy titles, you&#8217;ll boost their natural SEO.<\/p>\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\" style=\"font-size:35px\"><strong>Start your immersive project<\/strong><\/h2>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:25px\"><strong>Contact us for your next real estate video<\/strong><\/h3>\n\n\n\n<p>Whether you&#8217;re a real estate agent, developer or property manager, our production team is ready to offer you innovative solutions to help you achieve your goals!  <\/p>\n\n\n\n<p>We&#8217;ll guide you from concept to completion, including virtual tours, drone shots, and even virtual reality videos to deliver an indelible, immersive experience.  <\/p>\n\n\n\n<p><a href=\"http:\/\/machiavel.com\/#contact\">Brainstorm with a member of our team<\/a> to get your project off the ground and discover how our advanced technologies can propel your real estate ad on the web!<\/p>\n\n\n\n<p>Want to see more? Visit our page dedicated to the<a href=\"https:\/\/machiavel.com\/en\/real-estate-video-production\/\">real estate industry.<\/a> <\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<iframe width=\"410\" height=\"235\" src=\"https:\/\/www.youtube.com\/embed\/6W40T97ZtHo?si=3bELHOGa4AR3DmXT\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"><\/iframe>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><style type=\"text\/css\">\n#foogallery-gallery-10648 { --fg-gutter: 10px; 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--fg-description-line-clamp: 0;\" >\r\n\t<div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/machiavel.com\/wp-content\/uploads\/2024\/01\/840527449.jpg\" data-caption-title=\"Ombrage - Pr\u00e9sentation\" data-caption-desc=\"R\u00e9alisation pour le finaliste du Gala Estim de la Chambre de Commerce de l&#039;Est de Montr\u00e9al, Ombrages.\nR\u00e9alisateur : Kevin Goodtimes \nTechnicien Sonore : Karim Landry \nProducteur : Louis Pallascio\nClient : St\u00e9phanie Filion - Chambre de Commerce de l&#039;Est de Montr\u00e9al (CCEM)\" data-attachment-id=\"20326\" data-e-disable-page-transition=\"true\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img fetchpriority=\"high\" decoding=\"async\" title=\"Ombrage - Vid\u00e9o de pr\u00e9sentation\" width=\"960\" height=\"540\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/machiavel.com\/wp-content\/uploads\/cache\/2024\/01\/840527449\/3241025715.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22960%22%20height%3D%22540%22%20viewBox%3D%220%200%20960%20540%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><div class=\"fg-caption-title\">Ombrage &#8211; Pr\u00e9sentation<\/div><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/machiavel.com\/wp-content\/uploads\/2023\/12\/897043395.jpg\" data-caption-title=\"Espace Ax-C - Trailer\" data-caption-desc=\"Voici la bande-annonce du nouvel hub entrepreneurial de l&#039;\u00c9TS (\u00c9cole de Technologie Sup\u00e9rieure), propuls\u00e9 par Startup Montr\u00e9al.\n\n\nPublished with https:\/\/www.frame.io\" data-attachment-id=\"20291\" data-e-disable-page-transition=\"true\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img decoding=\"async\" title=\"Espace Ax-C - Trailer\" width=\"960\" height=\"540\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/machiavel.com\/wp-content\/uploads\/cache\/2023\/12\/897043395\/1513942895.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22960%22%20height%3D%22540%22%20viewBox%3D%220%200%20960%20540%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><div class=\"fg-caption-title\">Espace Ax-C &#8211; Trailer<\/div><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/machiavel.com\/wp-content\/uploads\/2023\/09\/867910200-3.jpg\" data-caption-title=\"Tour des bureaux DGC\" data-attachment-id=\"20227\" data-e-disable-page-transition=\"true\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img decoding=\"async\" title=\"Tour des bureaux DGC\" width=\"960\" height=\"540\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/machiavel.com\/wp-content\/uploads\/cache\/2023\/09\/867910200-3\/4024029637.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22960%22%20height%3D%22540%22%20viewBox%3D%220%200%20960%20540%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><div class=\"fg-caption-title\">Tour des bureaux DGC<\/div><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/machiavel.com\/wp-content\/uploads\/2023\/07\/848851064-1.jpg\" data-caption-title=\"Didomi\" data-caption-desc=\"R\u00e9alisateur : Kevin Goodtimes  \nTechnicien Sonore : Karim Landry  \nProducteur : Louis Pallascio \nClient : Carole Morata (Fabrik8)\" data-attachment-id=\"20049\" data-e-disable-page-transition=\"true\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img decoding=\"async\" title=\"Didomi\" width=\"960\" height=\"540\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/machiavel.com\/wp-content\/uploads\/cache\/2023\/07\/848851064-1\/1211450408.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22960%22%20height%3D%22540%22%20viewBox%3D%220%200%20960%20540%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><div class=\"fg-caption-title\">Didomi<\/div><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-cover aligncenter\" style=\"min-height:553px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-black-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center is-image-fill\" style=\"grid-template-columns:56% auto\"><figure class=\"wp-block-media-text__media\" style=\"background-image:url(https:\/\/machiavel.com\/wp-content\/uploads\/2022\/05\/Experience-Studio-Tablet-min-1024x1024.jpg);background-position:52% 68%\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/machiavel.com\/wp-content\/uploads\/2022\/05\/Experience-Studio-Tablet-min-1024x1024.jpg\" alt=\"\" class=\"wp-image-3839 size-full\" srcset=\"https:\/\/machiavel.com\/wp-content\/uploads\/2022\/05\/Experience-Studio-Tablet-min-1024x1024.jpg 1024w, https:\/\/machiavel.com\/wp-content\/uploads\/2022\/05\/Experience-Studio-Tablet-min-300x300.jpg 300w, https:\/\/machiavel.com\/wp-content\/uploads\/2022\/05\/Experience-Studio-Tablet-min-768x768.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading has-white-color has-text-color\" style=\"font-size:32px\"><strong>Experience the immersion. Feel the emotion. <\/strong><\/h2>\n\n\n\n<p class=\"has-white-color has-text-color\" style=\"font-size:17px\">At Studios Machiavel, Immersive Video Production Agency, we amplify the emotion of the audience most passionate about your brand. We combine our experience in storytelling with our expertise in the most advanced video technologies, such as indoor drone, 2D\/3D animation and virtual reality. <\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size is-style-outline is-style-outline--1\" style=\"font-size:18px\"><a class=\"wp-block-button__link has-black-color has-text-color has-background has-link-color wp-element-button\" href=\"#contact\" style=\"border-radius:0px;background-color:#ffd700\" target=\"_blank\" rel=\"noreferrer noopener\">BRAINSTORM WITH US<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Offer your customers an exceptional immersive experience with dynamic virtual tours and breathtaking aerial views captured by drones. These innovative technologies can help you: increase sales, build customer loyalty and optimize your visibility on the web. Contact Studios Machiavel and start your real estate video project today.  <\/p>\n","protected":false},"author":4,"featured_media":21341,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[506,426],"tags":[535,649,548,650,391,566,651],"class_list":["post-22100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industries-en","category-tips-and-tricks","tag-3d-modeling","tag-fpv-drone-video","tag-matterport-en","tag-real-estate-video-agency-en","tag-video-en","tag-video-production-company-en","tag-virtual-tours"],"_links":{"self":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/posts\/22100","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/comments?post=22100"}],"version-history":[{"count":0,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/posts\/22100\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/media\/21341"}],"wp:attachment":[{"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/media?parent=22100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/categories?post=22100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/machiavel.com\/en\/wp-json\/wp\/v2\/tags?post=22100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}