Ep. 14 - Pol Brisset - Alchemist

For this fourteenth episode, we welcome Pol Brisset of the Alchimiste microbrewery, proud producer of Joliette and Lanaudière beer since 2001, to discuss the realities of entrepreneurship, the mentoring experience as seen by the mentor, and the importance of surrounding yourself with young and lively minds.

Available now on Spotify, Apple Podcasts and !

Find Alchemist here:

WEBSITE : https://alchimiste.ca/

FACEBOOK: https: //www.facebook.com/MicrobrasserieAlchimiste/

INSTAGRAM: https: //www.instagram.com/alchimiste_microbrasserie/

Ligne du temps - Time for a beer - "a la santé du Québec, Lanaudière breasse des affaires

0:00 - Introduction

1:00 - Presentation of Alchemist

2:00 - What kind of bread are you, Pol?

1st section - Earning your bread - 3:00

2:00 PM - The origins of Broken Seven, Naughty Brewers and the purchase of Alchemist

4:50 PM - Pol Brisset starts marketing for Coors Light and Heineken

7:00 - The identity of the beers of Pol Brisset

4:00 PM - Alchemist to be revived in 2019

10:00 - Differences in beer styles

13:00 - Beer, wine from Quebec

2:00 PM - Hipster appeal of beer

2nd section - Butter money - 16:00

16:30 - Working with the competition to promote microbreweries

19:00 - Proud to brew a beer from Lanaudière

8:15 PM - Quebecers' sense of belonging (Pit Caribou in Percé!)

(The expression "encourage")

10:00 PM - International recognition

(RateBeer.com awards 3 QC breweries)

25:00 - Coexistence with wine

26:30 - Mentoring of young entrepreneurs (e.g. Maxime from Robin des Bas and the WCC Barbershop)

10:00 - The learning process of entrepreneurship

4:30 PM - RedBulll to give back to the community

12:50 PM - Seizing opportunities like Gary Vaynerchuck

34:00 - Pros and cons of entrepreneurship

3rd section - A lot of work to do - 37:00

39:00 - Tip #1 - Pick up your money, so you don't waste time looking for it

37:30 - In Quebec, if you succeed, it means you're a crosseur?

41:30 - Tip #2: Work your plan, but go for it!

44:40 - Is Quebec NPGP?

46:00 - The HELM

49:00 - A production of Machiavel Studios

Founder of Machiavel Studios, these days you'll see me on film sets as a producer or director. After graduating from business school, I worked for three years in a hyper-corporate company... a bank. Just as I felt the creative flame dying, surrounded by future retirees proudly boasting about their pensions, I had the opportunity to launch the first Transformers VR game, and the rest is history.

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